© 1996-2011 Isa Cattle Co., Inc.

51st Bull Sale - October 6, 2012 - Producers Auction - San Angelo, Texas


Profitability Key to Success of Isa Females


Each Beefmaster cow in the L Bar has a calf every year.

We have exceptional demand for our L Bar females, and we sell select females private-treaty each year. We offer a nice selection of young pairs and a few older cows bred to one of our semen sires. You may call us at (325) 949-3763 or email us at lasater@isacattleco.com for more information.

Isa Cattle Company's Beefmaster herd features registered females from the L Bar herd, which is noted for having produced the following great semen bulls: L Bar 8443, 9239, 5502, 6171, 7499, 8419, 0324, 2474, 2118, 3432, 3100 and 4401. L Bar 5502, considered by some to be the best beef bull in America, really put the L Bar herd on the map.

Needless to say, the L Bar herd is managed using Tom Lasater’s Six Essentials—Disposition, Fertility, Weight, Conformation, Milk Production and Hardiness—to evaluate cattle.

L Bar Herd Faces Rigorous Challenges


These L Bar heifers will breed at 13 months.

The L Bar herd is unique in several ways. The cattle run on leased pastures in a harsh semi-desert environment in West Texas and stay on a strict 60-day breeding season beginning at 13 months. All herd bulls come from the Isa bull test, which is the largest performance test in the industry. Isa Cattle Company has a unique cow production record which clearly evaluates the profitability of each cow. We use multiple sire herds to select for libido, and we DNA every calf to evaluate sire production.

In addition, the L Bar herd itself is a blend of the best of Lasater genetics from the tropics to The Great Basin. In sum, it is a unique herd, based on top herds from difficult environments with an intensity of management and natural selection unprecedented in Beefmaster history.

Fiesta Caters to Customers

As is also the case with the bull sale, the size of the female sale offering and the complete information provided make it possible for each buyer at the Fiesta to select exactly what is needed to carry their program.